The history of Arketipo provides the shaping of ideals and worldviews. For example, if you take the factory logo: it reflects the evolution from the 70s style, which knew its place, with its sensuality and vibrant typography, to the turn for the new millennium, in which fashion shapes design at the level of various profiles.
The company's logo reflects this style. And an important sign - Florence in the name - shows how the factory continues to appeal to its heritage, while constantly aiming at new things.
The word "archetype" comes from the ancient Greek ἀρχέτυπον (prototype), from a combination of roots ἀρχή (arche) - "beginning", "origin" and τύπος (typos) - "image", "type".
Such a sonorous and ambitious name from the very beginning perfectly emphasized the meaning of the mission: to turn ideas into unique and original products.
In the world of furniture, Arketipo is not Big Macs - monotonous, dull, mass-produced.
Arketipo is gourmet burgers. The essence is the same, the difference is in performance! They study, discuss, recognize, feel the different qualities of the original materials and get something new every time. Where the other sees only wood, metal and fabric, Arketipo sees opportunities to show skill, space for joyful and daring work of the soul, the desire to give someone pleasure for years to come.
It's about creating a truly individual image. It's about taking a sketch and turning it into something completely unique for everyone who chooses Arketipo. For Arketipo is approached in search of something that would allow them to freely express themselves and their ideas.